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Introducing The Brandery's 2016 Startups

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Today marks the beginning of Week 6 of The Brandery’s 2016 accelerator program. Our founders have relocated to Cincinnati, settled in to their new office space at Union Hall, and are working their way towards Demo Day!

We’ve previously given you some information on the founders accepted into the 2016 class, but have kept the company names a bit under wraps. Why? Well, one of the hallmark characteristics of The Brandery’s curriculum is the 1:1 match-up with a world class marketing agency provided to our startups. In these initial sessions with their agency partners, the companies often refine their mission and possibly even change their names and/or logo. Now that that’s all out of the way, we’re excited to share our 2016 startups:

Upshift (formerly Pinch) is an on-demand labor marketplace where businesses can find workers and workers can find jobs on a short-term basis. Our mission is to make labor as reliable as electricity.
Fadstir is a pragmatic, stylist app for the style challenged, young professional. It is a platform for direct style advice on how to match the clothes you own and shop the clothes you need. Fadstir crowdsources all of its style advice from a community of fashion enthusiasts through an algorithmic, recommendation engine so all answers are reliable and credible.
Zid Zid (formerly Petit Zarafa) empowers kids to play, learn, and grow together with their parents. The company combines the best in early childhood education with the best in technology by providing an innovative online platform centered on language development through creative play.
StreamSavvy makes it easy to stream the best TV. In the complex and constantly changing world of streaming television, StreamSavvy helps people find and access their favorite content through a single, engaging platform.
Hatchli is a crowdsourced feedback platform poised to disrupt the traditional innovative process for both individuals and organizations. By bringing together innovators, makers, and trend-seekers, Hatchli provides the early feedback and exposure needed for great ideas to take flight.
Scent Trunk is perfecting the experience of discovering a fragrance you love. Our technology can figure out what you like to smell so we can send you the best fragrances each month. By collecting data on our scent preferences we are figuring out what the world likes to smell, and we will use this to change how all scent products are made.
ShopperBridge helps CPG companies leverage mobile advertising to get advertising and shopper marketing messages onto the cell phone of shoppers while they are in store at the closest moments to product selection.
Goodwipes complements the modern consumer’s busy, on-the-go lifestyle, keeping you fresh, clean and confident wherever, whenever. With our high-style, convenient and eco-friendly take on wet-wipes, you can now live life clean.
Datazar is a research collaboration platform engineered to consolidate and accelerate your research. By streamlining the research process we enable you to explore and understand the data in the fastest most effective way.
Atumsoft is a turnkey IoT device that lets any scientist access any instrument anytime from anywhere in wireless range. The hands-on days of babysitting an experiment are long gone. Atumsoft gives you complete control, untethers access to data, and frees scientists completely to focus on science.

In the coming weeks, we’ll be taking a closer look at each one here on our blog so make sure to keep checking back. We’re looking forward to sharing their journey towards Demo Day with all of you!