“While our love for Giftiki will never die, we must put Giftiki on ice as our passion now lives in our next adventure. Our attention moving forward must be devoted full time to building awesome things for LaunchRock.” – Bryan Jowers, Giftiki founder
The Brandery is excited to announce that one of our 2010 graduate companies, Giftiki, a startup that helped friends pool their money to purchase valuable gifts, has been acquired by LaunchRock. With the acquisition, LaunchRock will shut down Giftki and utilize the skills of their team to build new products.
“We’re always on the lookout for people who build amazing and engaging product experiences,” Jameson Detweiler, LaunchRock CEO, said in his press release. LaunchRock is known for being the startup behind-the-scenes of other startups launch pages. The company is planning to expand their purview into the broader category of user acquisition for companies pre and post launch. The Giftiki team is going to be central in the development of the new technologies.
Detweiler elaborates, “At LaunchRock we’ve helped tens of thousands of companies get over four million users before they even launch, and they keep telling us how much it sucks to have to stop using us once they open up to the public. The Giftiki crew is helping us change that, and soon enough, LaunchRock is going to help you be awesome at user acquisition and retention after you’ve launched. Our mission at LaunchRock is to help you get those first 10,000 users and beyond."
To conclude, “Better together,” the Giftiki tagline, seems only appropriate.
