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Reason #6: We're a non-profit.

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This is a little-known fact about us. While we do take 6% equity stake in the companies that we accept to the program, that money is invested directly back into the program for current and future startups. It’s all about fueling the ecosystem, and having non-profit status helps us to do that.

That was one of the selling points for us. Of all the incubators and accelerators we were considering, we liked that The Brandery was a non-profit. It changes the incentives of the program to be more in line with the best interests of the companies. Also, I liked that any success we have will go directly towards helping other fledgling companies, just as we were.

- Ian Halpern, CEO/Co-founder of RentShare


RentShare, a 2011 graduate of The Brandery, allows renters to pay their rent online without the need for the landlord to sign up. Through RentShare, roommates can split expenses from utilities to groceries. They are headquartered in New York City.

Apply to The Brandery now.

Reason #5: High-quality workshops.

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During our accelerator session, we have programming that will keep you on track and inspired. Each week has a different focus, from branding and consumer understanding, to metrics, data, and analysis, to fundraising. We bring in experts on the subject each week to give a brief talk on how to perfect that aspect of your business. They say accelerators may be the new MBA, and our programming is supportive of that.

The Brandery was very hands-on, and provided us day-to-day mentorship. In retrospect, we wouldn’t have been able to accomplish half of what we did without The Brandery’s help.

- Rujul Zaparde, CEO/Co-founder of FlightCar


FlightCar is a 2012 graduate of The Brandery. Their service allows inbound travelers to rent out outbound travelers’ cars, eliminating the need for long-term parking and traditional rental car services. They are located at SFO, BOS, and LAX. Read more about FlightCar’s Brandery experience here.

Apply now.

All photos courtesy of Zackariah Cole Photography.

Reason #4: You'll pitch at our Demo Day.

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While it’s not the finish line, Demo Day is definitely something to work toward for our startups. It is a fantastic showcase of how much can truly be accomplished in four months. Last year, we held Demo Day at the Aronoff Center’s Jarson-Kaplan Theater. Over 400 investors, mentors, and supporters from around the country attended.

There are a ton of demo days hosted every year but we can only focus on a select few. We always come to The Brandery’s Demo Day because we know every presentation will show a strong team passionate about building a big business. They truly have a gift for finding the next great company."
- Chris Olsen, Partner at Drive Capital


Drive Capital is a new venture capital firm that invests in innovative technology, healthcare, and consumer companies in the Midwest. They recently announced a $250 million fund to focus on startups in the region.

Reason #3: We'll help you understand your consumer.

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From the beginning, we’ve been focused on the consumer, and we believe you should be, too. You’ll work with expert marketers throughout the program to dig deep into where your company fits into your consumer’s life. We want you to have a comprehensive understanding of who your customer is, where they are, how they think, and how you reach them.

During our Growth Hack Day, we had an incredibly powerful and challenging discussion with Stan Joosten at P&G about how to scale. His expertise in digital marketing and growth hacking allowed us to dive deep into our user acquisition channels and our word-of-mouth referral opportunities.

- Marissa Hu, CEO/Co-founder of Co-Ed Supply


Co-Ed Supply is a 2013 graduate of The Brandery. They deliver care packages filled with personal care, healthy snacks, and entertainment items to college students on a monthly basis while providing brands an “in” to a critical mass.

Apply now.
See reason #1 and reason #2 to apply to The Brandery.

Reason #2: A team of rockstar mentors.

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When you arrive at The Brandery on day one of the accelerator program, we’ll hand you a list of about seven mentors that have been handpicked to guide you through the process. You can read all about our experts here.

All accelerators boast a deep mentor list. The difference is the Brandery’s are deeply engaged, available and ready to lend a hand whenever & wherever your business needs assistance. Any introduction, whether it’s top tier VC’s, corporate executives, branding specialists or technical help are always one email / call away."

- Nick Cromydas, CEO/Co-founder of TapFit

TapFit is a mobile app that allows you one-click booking for any fitness option near you without any commitment. The app is available for download on iPhone and Android in the Cincinnati and Chicago markets.

Apply to The Brandery here.

Reason #1 to apply to The Brandery: Unparalleled branding assistance.

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For the entire month of March, we’re sharing all the reasons you should apply to our 2014 accelerator program. The reasons come straight from our alums and supporters. They highlight what our graduates found most beneficial from the program or what makes us different. We hope this will provide insight into the program and eliminate any uncertainty that potential applicants may have. We’ll file each one under the tag “reasons-to-apply.”

When you’re accepted to The Brandery, we’ll pair you 1:1 with a world-class design agency. Last year, our partners were LPK, We Have Become Vikings, Gyro, GoDutch Studio, Resource, Possible, Hyperquake, Rockfish, Rocket Science, and Empower MediaMarketing.

It is by no amount of exaggeration that I say the branding agency we were paired with at The Brandery fundamentally changed the direction of our business. They gave us so much more than just a new logo and name - they helped us redefine our value proposition, which ultimately reshaped our entire product and roadmap. That is one of the reasons we’re here today.

- Ryan Watson, CEO/Co-founder of Sqrl

Sqrl is software that makes collecting information from clients completely painless. The team from Columbus, OH was accepted to The Brandery in 2013 and has since raised a $550K seed round. Their partnership with Gyro has exceeded expectations and continued to assist Sqrl long after the program has ended.

Apply to The Brandery here.